Why we started
Born out of our frustration with the subpar services and lack of market
understanding offered by the dozens of agencies out there, we set out to create
an entirely new approach - one that puts Your business growth at the Forefront.
With more than half a decade of collective experience navigating the
ever-evolving digital sphere, our team of experts possess an unparalleled
understanding of the latest platforms, strategies, and industry trends.
My journey began in 2019 as a Software Developer intern at an ed-tech company and later in a foodtech company. I learned first hand what the of growth strategies, branding and marketing does to a tech business. The first one lost all its customer and is just surviving while the second had to shut down even after generating some revenue.
Thus when I started up my startup Collegeshala in 2020, I always kept growth an important focus, even with a cruse web application we had 2000 paying cutomers and with our Version 1 we had scaled to 32000 paying customer after which we got acquired by Lecturenotes.
At Lecturenotes also we did a lot of experimentation, and executed many marketing plans and growth strategies and scale the company to 2.4 Million students, 45,000 Colleges and 80,000 Teachers. We also had a B2B product that we scale to 45 Colleges in just 3 months.
Thus professionally I am a techie, but I have learnt that building the product is not enough. You have to let the world know what you have built and scale it up thats where success lies. Thats why now I help individuals, startups, businesses to grow and market themselves.
My Journey began in 2021 when I started working as an intern in social media management and then part of the official team for a fitness-tech startup. Handling a Team that was able to generate an impression count of over 100k with just 1.5k Followers over Instagram.
By 2022, my focus shifted towards a complete freelance work for Businesses where I noticed founders where not being able to get a trustable agency who could give them all the requirements at one place in a way that gets them a better ROI.
Also during my Freelance journey I found out about this huge disconnect between the demand of agencies who "do not outsource" i.e., wrapper agencies working with subpar talents to keep the maximum profits.
Seeing this from quite some time I decided to start VitaminG, an agency that any founder can trust. We hire talent that is in-house and who genuinely genuinely knows what they are doing.
A group of individuals focused on the growth of our clients by reducing your CAC, increasing your ROI, and tapping into a whole new set of audiences o see the potential even the founders overlook.
